Employee Spotlight: Jessica Hicks
Name: Jessica Hicks Position: Chief Operating Officer Location: Orange County, California Job Description: One of my main focuses is ensuring we have a healthy process for client communication ...
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Identifying Your Value Proposition
Living in a digital age comes with tremendous benefits. It’s easier than ever before to connect with your audience right where they are searching for a solution to their problems, and social networks ...
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Google Ads vs Social Ads: Which is right for your business?
Many new business owners and entrepreneurs view advertisements as a one-size-fits-all template that only pertains to social channels. And, as a former small business owner myself, I’d be lying if I ...
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6 Signs of a Healthy Company Culture
There’s been a long withstanding myth that in order to have a brag-worthy company culture, your business must come equipped with a multitude of perks and benefits galore. While there might have once ...
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Primitive Employee Spotlight: Heather Huegi
Name: Heather Huegi Location: Colorado Position: Director of Marketing Operations Job Description: As the Director of Marketing Operations for Primitive, I am responsible for leading, managing, and ...
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Why Updating Your Website Enhances Your Online Presence
Do you remember the last time you used, let alone saw, the yellow pages to look up a business? (Sorry, watching people showcase their strength by ripping them in half doesn't count.)
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Digital Transformation: Focus on Marketing Automation and Sales Tools
Our current series all about transforming your digital presence is really hitting its stride. If you haven’t had a chance to check it out yet, you can get a quick refresher on the components we’ve ...
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Digital Transformation: Focus on Paid Search
If you’ve been following along with our most recent series, then it’s probably safe to assume that you care about your business’s digital presence. So far, we have covered the importance of your ...
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Social Media’s Role in Lead Generation
Marketing is so much more nuanced than just “brand awareness” and “engagement.” Capturing qualified leads and filling your pipeline is one of the most critical needs for any business, and whether ...
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