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Business Growth and Sales

What is Sales and Marketing Alignment?

  Historically speaking, businesses have often operated their marketing and sales teams in separate silos, with both departments working independently of one another, with their own leadership, ...

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Digital Marketing

Landing Page Best Practices

Digital marketing is a constantly evolving process. Not only do technologies and methods adapt and change, but your customers and their situations and needs are constantly changing as well. As a ...

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Primitive-CTO-Jerred-Hurst
Culture

Primitive Employee Spotlight: Jerred Hurst

Name: Jerred Hurst Position: Chief Technology Officer (CTO) Location: Lubbock

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Website Design

What is the Difference Between Web Design and Development?

If you’ve ever found yourself wishing a language software like Rosetta Stone would create a specific product in order to parse through the language of your website, you’re not alone. 

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Culture

Primitive Employee Spotlight: Kade Wilcox

Name: Kade Wilcox

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Digital Marketing

How to Generate Emails With Content Offers

In today’s digital world, earning contact information (like an email address) from prospective customers is a powerful way to build relationships, provide prospects with valuable information for ...

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Culture

Having Meetings with a Purpose

It doesn't matter what kind of work you're in or what kind of business you own – meetings are unavoidable. And, truth be told, that's not necessarily a bad thing because oftentimes meetings are ...

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Aaron-Ellison-Employee-Spotlight
Culture

Primitive Employee Spotlight: Aaron Ellison

Name: Aaron Ellison Position: Motion Graphic Designer Location: Lubbock Job Description: I work with the video team to create motion graphics. Basically it's any sort of animated text or imagery in a ...

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Website Design

Simple Ways to Optimize Your Website for Lead Generation

Of all the marketing assets your company has, your website is the single most important. It may not be as glamorous as social accounts, as fun as a podcast or video channel, or as intriguing as a ...

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Primitive Blog Featured Item

Why Growth Driven Design?

The growth-driven design process addresses many of the issues that come with traditional web design. Because you are working with a web design and development team on a monthly basis, they are much more able to know what your site needs in real time. You have the ability to test and analyze the performance of certain pages or CTAs and keep making measured adjustments to convert on a regular basis.

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