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brand recognition
Branding and Positioning

What is Brand Recognition?

We’ve all been there. You’re in the grocery store, slyly trying to eyeball the different options of Nutella, when you glance over and experience a literal jolt at the person next to you. That face. ...

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is your strategy scalable
Business Growth and Sales

Is it Scalable? A Question for Any Business

Every business owner has a set of questions that need to be asked and answered before a business or project can begin. While some of these are personal, some are universal – questions that should be ...

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why the number matter
Digital Marketing

Numbers Matter: Finding Your Marketing ROI

America has a handful of pastimes labeled our nation’s “favorite.” You’ve probably heard of the top three – music, movies, and most notably, baseball. Pair the last two examples together and you get, ...

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marketing is an investment
Digital Marketing

Why Marketing is Worth the Investment

Most businesses have a line item in their budget devoted to marketing. But over time, you might have noticed the amount budgeted to marketing slowly increasing as you acquire different tools and ...

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positioning statement
Branding and Positioning

The Easiest Way to Write the Perfect Positioning Statement

Between the first automobile, antibiotics, and the Apple computer, there’s only a handful of truly new and innovative inventions that have shocked the world. 

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growth vs inbound marketing
Digital Marketing

Growth Marketing vs. Inbound Marketing

At times, trying to keep up with the most up to date, trustworthy marketing methods can feel a bit like trying to keep up with the newest diet plan. Whole30, keto, paleo, counting macros...it’s ...

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improving your page speed
Website Design

Ways to Improve Your Page Speed

This past April we released a blog to really start amping up the water cooler chatter surrounding  Google’s much anticipated update to their Core Web Vitals coming the following June – August.

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what is MVP
Software Development

What is an MVP Application?

I used to despise group projects in school. I’ve always been a chronic overachiever and have a definite “more is more” approach to anything that might be graded. This didn’t always work well with any ...

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customer service for your website
Website Design

Top Customer Service Features Your Website Can’t Do Without

One of the first stops on any new business journey is acquiring a welcoming and informative website. 

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Primitive Blog Featured Item

Why Growth Driven Design?

The growth-driven design process addresses many of the issues that come with traditional web design. Because you are working with a web design and development team on a monthly basis, they are much more able to know what your site needs in real time. You have the ability to test and analyze the performance of certain pages or CTAs and keep making measured adjustments to convert on a regular basis.

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