Financial Wellness Speaking Event
Primitive Employees working Primitive Photography

We Give

A Damn

We are Driven to Curate a Team of Digital Craftsmen

We believe intelligent design and thoughtful brand awareness begins with a deep and valued client relationship. Filled with passion, imagination, ingenuity, and innovation, our satisfaction comes from crafting winning solutions.


How We Got Here

We’ve seen a lot of things change since our first invoice in 2011, but some things are always going to be the same: we’re passionate and determined about serving our clients, we love our team and want to care for them well, and we love getting to call Lubbock and West Texas our home.

Full-Time Distributed Team

Where We Are

With a full-time distributed team that spans from Lubbock to Japan, the talent is evident and the skills are undeniable. As we continue to trek forward we refuse to let state lines limit Primitive’s potential, and with that, we are able to ensure you never encounter limits that stop yours.

  • United States
  • Lebanon
  • Pakistan
  • Japan

We Make
Great Partners.

We think our team and yours make a perfect fit. Let's build something together!

Let's Connect


Being the best at any craft takes courage; it requires being intentional with strategy, execution, and, most importantly, connections.

Uniting together with Primitive means building a relationship of trust and honesty to tackle the needs and scope of every client project, because, for us, every new problem voices a unique solution.

Our process is intricate, multi-leveled, collaborative, innovative, and customized. We ask the hard questions and pursue the depths of imagination. It’s not easy, but when you’re destined to create work that leaves a mark on the world, it’s all worth it.

Learn More

Who We Are

We’ve committed ourselves to the process of brainstorming, creating, and executing the best solutions for our clients. Accepting this responsibility has changed the game for us in that we’ve been able to seek out artisans, craftsmen, and masters of their domain far beyond our West Texas reach.

  • All
  • Leadership
  • Administration
  • Strategy
  • Creative
  • Product Development
  • Product Delivery
  • Marketing Tech

Jerred Hurst


Kade Wilcox


Annie Gilbert

Chief of Staff

Heather Huegi


Jessica Hicks


Tim Bynum


Trey Woodward

Director of product development

Aaron Ellison

Motion graphics designer

Abdul Khan

Product architect

Amer Usman

product architect

Austin Scott-Looney


Brontë Miller

Digital Designer

Brooke Barnes

Digital Marketing Strategist

Caroline Langdon

Digital Marketing Strategist

Danielle Holmes


Dillon Clift

Web Developer

Elie Andraos

Product Architect

Hunter Bullock

Video Producer

Jeremy Giovannetti

Product Designer

Jeff Madsen

Product Architect

Jeter Cotton

Project Manager

Johnathon Scott

Content Strategist

Jordan Lopez

Executive Assistant

Josh Mathis

Product Designer

Kenley Jones

Digital MArketing strategist

Kevin Gallo

Product Architect

Kevin Kenger

Product Designer

Kristin Foster

Content Manager

Lacey Wilcox


Larae Hurley

Digital Designer

Lauren Pugh


Leisa Redmon


Liz Langford

Office Manager

Mahsam Abbas

Product Architect

Matt Trask

Product Architect

Matthew James

Web Developer

Michael Goldberg

Web Developer

Mike Jones

Product Architect

Molly Fisher

Product Owner

Morgan Mann

Web Designer

Morgan Reneau

Marketing Manager

Parker Brown

Digital Marketing Strategist

Rayann Ragland

Digital Designer

Ruth Perkins


Seth Perkins

Video Producer

Sydney Spiegel

Digital Marketing Strategist

Tanner Dean

Product Owner

Zane Ennis

Video Producer

Join the Team

Interested in joining the Primitive team?