Building a Brand on LinkedIn
For many people, building a personal brand can be daunting.
Read More →
Web App vs Mobile App
More and more frequently, I feel like I am living in one of those Progressive commercials where an instructor is trying to prevent people from turning into their parents. I love my parents and I’m ...
Read More →
What is a Messaging Style Guide and Do You Need One?
Branding is more than slapping a logo and color palette together, and messaging exceeds the bounds of having an eagle eye for grammar and syntax.
Read More →
Say So Long to Silos
A few years ago, I became an avid meal planner. It was a great way to keep our grocery budget trim, help our family use everything in our fridge, and make dinner time a little smoother and more ...
Read More →
How To Build a StoryBrand Website
The StoryBrand concept, one that simplifies your business’s unique message to your ideal audience, has been one gaining in popularity especially over the last couple of years.
Read More →
What is a Lead?
At this point in the 21st century, leads are probably something you understand well. Every single business needs leads, because that is how you earn customers. But you can’t just cross your fingers ...
Read More →
Inbound 2021: Continuing Education Leads to Higher Sales
Let me let you in on a not-so-secret, secret: even experts need continuing education. It’s easy for any organization to get wrapped up in serving clients that they fail to make time to improve ...
Read More →
How to Fund Your SaaS Startup
You’ve probably heard the old adage that every business starts with an idea. Technically, this is true, but it’s probably far more accurate to say that no business can begin without funds. But coming ...
Read More →
What iOS 15 Means For Your Business
A wave of marketing panic broke out in June after Apple announced major privacy and feature changes for the next operating system update. Spoiler: take a deep breath, make sure you have your towel, ...
Read More →Popular Posts
The 4 Main Types of Software
Read More →What is the Effect of Economic Change on Business?
Read More →Social Media Marketing vs. Social Media Management
Read More →Categories
