Product Development
The 4 Main Types of Software
When most of us think about software, we usually think about how complex and complicated it is. We might even think that understanding it is unattainable or too abstract for us....
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Company Culture
Primitive Employee Spotlight: Rayann Ragland
Name: Rayann Ragland Position: Graphic Designer Location: Midland Job Description: As a designer for the digital and growth teams, I do various design work from social media to...
Business Growth and Sales
Five Areas to Focus on for Business Growth in 2022
It’s no secret that growing your business this year is going to require a change in focus.
Product Development
Pros and Cons of Custom Software
Most companies often have two options when choosing to enhance their team’s efficiency and productivity: they can either purchase an off-the-shelf software solution or hire an...
Website Design
10 About Pages To Inspire Yours
Many businesses put much thought and time into the creation, design, and copy on their homepage, and for good reason. It’s the first page most visitors see, and getting it right...
Digital Marketing
Virtual Reality: Bringing Your Sales Strategy to the New Age
Let’s face it. Technology can often feel like a blessing and a curse, especially for business owners. Most business owners probably receive multiple emails a week from companies...
Digital Marketing
A Checklist for Effective Prospecting
Without a doubt, a successful digital marketing strategy will help you to generate leads and nurture them to become customers. It’s proven and trustworthy, and it definitely...
Digital Marketing
Guide to Inbound Marketing Channels
Inbound marketing can most easily be likened to a mutually beneficial conversation between strangers, in the hopes the relationship flows from strangers to acquaintances to life...
Website Design
HubSpot vs WordPress: Understanding the Differences
When it comes time for your organization to decide on a Content Management System (CMS), some individuals might choose the far less invasive route with an “eenie, meenie, miny,...