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Digital Marketing

The Benefits of A/B Testing

Some marketers joke that A/B testing stands for “always be testing” because they understand the value it can bring to your company. In short, A/B testing is displaying two variations of elements to ...

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SEO

3 Basic On-Page SEO Factors to Pay Attention To

There are over 200 factors that Google uses to rank a page in a search result. Google doesn’t exactly let everyone know which are most critical; however, there are some key factors that are seen by ...

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Why Growth Driven Design?

The growth-driven design process addresses many of the issues that come with traditional web design. Because you are working with a web design and development team on a monthly basis, they are much more able to know what your site needs in real time. You have the ability to test and analyze the performance of certain pages or CTAs and keep making measured adjustments to convert on a regular basis.

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