Buyer Persona Examples: Defining Your Target Audience
Instead of spinning your wheels attempting to capture the attention of every consumer out there, buyer personas allow your business to narrow the focus to specific individuals whose characteristics ...
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Top 10 Must Haves for Creating an eCommerce Website
Anyone who has created, or is in the process of creating an eCommerce website knows it can possess an overwhelming number of moving parts.
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Utilize The NBA's Digital Marketing Tactics for Your Brand (2020)
As fans have started to come back around, the National Basketball Association (NBA) recently experienced some of their highest ratings in years. The revival can be thanked in large part to their ...
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Digital Solutions for a Low-Touch World
We have been in the throws of multiple, unprecedented changes – often one after the next after the next. And although change can sometimes produce a bitter taste in our mouths, it’s critical as ...
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10 Website Definitions to Know
When you’re dealing with your website, you might feel the need to carry around a dictionary just to understand all the different words that are used. If you’ve ever felt the need to speak another ...
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Working in PJ's: 7 Tips for Working from Home
With so many of us working from home lately, a.k.a working in pajamas, Primitive wanted to share seven of our top working from home tips we’ve passed around our office as a fully distributed team, ...
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What is Agile Software Development?
The word agile is an umbrella term that refers to the methodologies which engage in an iterative process. Thus Agile software development is incremental, a team-effort, and continually evolving as ...
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How SEO and Web Design Go Together
Search engine optimization (SEO) is critical for any business with an online presence. There, we said it. Your website is your company’s first impression, and all its digital roads lead back to ...
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Five Steps to Build an Effective Email Marketing Campaign
It’s estimated that there are over 4 billion email users worldwide. This means at least 50% of people on earth have an email. And while email marketing isn’t as glamorous as something like influencer ...
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