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Digital Marketing
Moving From Google Discovery Ads to Google Ads Demand Gen Campaigns.
Have you heard that Google is making upcoming changes to Google Discovery Ads? Do you wonder what that means for you and your business? Don't worry; we'll cover everything you need to know here.
Website Design
Is Your Website Driving Customers Away?
Your website is a client's first impression of your company. So if your analytics show a dip in traffic, your website might need vital changes. Let’s take a look at what you can do to prevent that!
Website Design
5 Easy Ways to Update Your Website
Maybe your business budget doesn’t have the space for a new website? Or maybe your company added a product line or did a slight pivot and you need an update? If that’s what you’re looking for, we’ve...
Website Design
Everyone Needs a Glow Up: A New Look for a Trusted Business
About Peoples Bank Peoples Bank is a community bank, with branches across Texas. They got their start in 1999, in Lorenzo, Texas. Since then, they’ve added eleven other locations across the state....
Website Design
Everything is Better in Texas: Wines & Websites
About Llano Estacado Winery Llano Estacado Winery is a Lubbock, Texas, based winery. They’re an established, award-winning brand. You can find their wines in stores across the country. Their market...
Branding and Positioning
Building a Brand Messaging Strategy
We did some very informal research and asked on social media what people thought brand messaging was. We posted on IG accounts, we asked our friends and family. And the answers made a lot of sense.
Product Development
Does Your Product Roadmap Include Client Communication?
The copywriter’s desk is littered with coffee mugs and Aha cans. The software team has gone through more fruit smiles, hot coffee, and midday iced coffees than is healthy. The project manager and the...
Website Design
The Building of Stitched
It all started with an offhand comment. But, isn’t that how all the best stories start?
Branding and Positioning
When a Messaging Style Guide Isn’t Enough: Building a Brand Book
At Primitive we create brand books for our clients. To us, a brand book captures the visual look of your brand, your why, and how you’re writing about your products or services. This description...
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