blog.

Digital Marketing

Email Marketing: How to Implement Personalization

Right before my high school graduation, my English teacher gave my senior class some really helpful, practical advice. She was teaching us how to write thank you notes for the graduation gifts we...

Website Design

The Atomic Design Methodology

My sophomore year, I entered the classroom for my new science course, and was greeted by our head football coach wearing a huge grin and eager to offer us his best dad joke, “Ok guys. I want you to...

Branding and Positioning

What is a Community Manager?

Creating and executing a successful digital strategy requires multiple roles. You need a strategist, who can keep a laser-like focus on goals and objectives. You need a content architect, who can...

Culture

Primitive Does a 4 Day Workweek

Creating a healthy, thriving business isn’t something that is accomplished overnight. It requires a ton of care, commitment, time, and effort. It also requires an intense focus on caring for both...

Branding and Positioning

Top Branding Moments of 2021

It’s not an understatement to say that 2021 has left us with some memorable moments, some good, some bad, some we’d prefer to forget, and some that have left us with glimpses of beauty. But these...

Digital Marketing

The Buyer's Journey: 3 Stages From Visitor to Customer

Digital marketing is a proven, trusted method of attracting potential customers and generating leads. But at times, it can feel overwhelming. There are many different directions your efforts can...

Business Growth and Sales

3 Practical Ways to Get Your Business Ready in 2022

Hands up if you have every intention of starting 2022 off on the right foot.

Website Design

Website Scalability: the Factor You Didn’t Realize You Needed

My husband and I recently changed out our bathroom shower head, and while that might not sound like an exciting purchase to most people, if you know, you know. The very best part was that I got to...

Branding and Positioning

Building a Brand on LinkedIn

For many people, building a personal brand can be daunting.