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Primitive

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brand recognition
Branding and Positioning

What is Brand Recognition?

We’ve all been there. You’re in the grocery store, slyly trying to eyeball the different options of Nutella, when you glance over and experience a literal jolt at the person next to you. That face. ...

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is your strategy scalable
Business Growth and Sales

Is it Scalable? A Question for Any Business

Every business owner has a set of questions that need to be asked and answered before a business or project can begin. While some of these are personal, some are universal – questions that should be ...

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marketing is an investment
Digital Marketing

Why Marketing is Worth the Investment

Most businesses have a line item in their budget devoted to marketing. But over time, you might have noticed the amount budgeted to marketing slowly increasing as you acquire different tools and ...

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growth vs inbound marketing
Digital Marketing

Growth Marketing vs. Inbound Marketing

At times, trying to keep up with the most up to date, trustworthy marketing methods can feel a bit like trying to keep up with the newest diet plan. Whole30, keto, paleo, counting macros...it’s ...

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what is MVP
Software Development

What is an MVP Application?

I used to despise group projects in school. I’ve always been a chronic overachiever and have a definite “more is more” approach to anything that might be graded. This didn’t always work well with any ...

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optimize google my business
Digital Marketing

How to Optimize Your Google My Business Listing

Google My Business is one of those tools that is overwhelming in its simplicity and practicality. It's like a Facebook page, solely for businesses, but the beauty of this platform is that it shows up ...

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e-commerce best practices
Website Design

Ecommerce Website Best Practices

This past month, I accomplished a goal I’ve had for several years: I managed to purchase everything my kids need for school completely online. (Anyone who has scoured the crowded aisles of Walmart or ...

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building a local SEO strategy
SEO

Building a Local SEO Strategy

One of the many great things about building and maintaining a strong digital strategy is that much of what you are doing applies to in person efforts as well, and vice versa. Being more intentional ...

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why the bison
Branding and Positioning

Why the Bison: Primitive’s Branding Story

Few things are more disingenuous than someone who professes to be an “expert,” but never practices the expertise he or she shares. What’s the point of following a chef who doesn’t keep a sharp knife, ...

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Primitive Blog Featured Item

Why Growth Driven Design?

The growth-driven design process addresses many of the issues that come with traditional web design. Because you are working with a web design and development team on a monthly basis, they are much more able to know what your site needs in real time. You have the ability to test and analyze the performance of certain pages or CTAs and keep making measured adjustments to convert on a regular basis.

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